Just an upgrade. Just a phone.
People asked if things would be different when Steve left. It’s finally clear that they are, just not in the way that people would have predicted.
The new gadgets are still amazing, fast, and magical. They’re still miles ahead of their competition. And lots of people like me will still buy them. But for some reason, this time, that’s not enough.
The rest of the world looked on and saw just another solid upgrade to another phone that looked just like the one they already have. Just an upgrade. Just a phone. Just another new gadget they don’t really need.
It’s clear that one thing has changed: Steve took the Reality Distortion Field with him when he left. I’d be upset, but he needs it more than we do, so I guess we’ll all have to make do.